The latest report by MarkNtel Advisors, titled “US Whey Protein Market Report By Product Type (Whey Protein Concentrate (WPC), Whey Protein Isolate (WPI), Whey Protein Hydrolysate (WPH)), By Application (Sports Nutrition, Food& Beverages, Dietary Supplements, Animal Feed), By Distribution Channel (Online Stores, Supermarkets/Hypermarkets, Pharmacies, Specialty Stores) Others and Region 2024-2030”, offers a comprehensive analysis of the industry, which comprises insights on the US Whey Protein Market research report.
What is the market outlook for US Whey Protein?
The US Whey Protein Market size is estimated to grow at a CAGR of around 8% during the forecast period 2024-30.
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Major Companies Operating in the US Whey Protein Industry:
Hilmar Cheese Company, Inc., Glanbia PLC, Arla Foods Ingredients Group P/S, Fonterra Co-Operative Group Limited, Carbery Group, LACTALIS Ingredients, Agropur Cooperative, Saputo Inc., Nestle S.A., AS-IT-IS Nutrition, Davisco, and Others
US Whey Protein Market Report Segmentation:
By Product Type
-Whey Protein Concentrate (WPC)
-Whey Protein Isolate (WPI)
-Whey Protein Hydrolysate (WPH)
By Application
-Sports Nutrition
-Food & Beverages
-Dietary Supplements
-Animal Feed
By Distribution Channel
-Online Stores
-Supermarkets/Hypermarkets
-Pharmacies
-Specialty Stores
Learn More About the Market Report – https://www.marknteladvisors.com/research-library/us-whey-protein-market.html
The US Whey Protein Market Driver: Health Consciousness and Rising Disposable Income Synergistically Drive the Growth of The US Whey Protein Market
Driven by increased health education and a desire for improved quality of life there is a growing emphasis on healthier lifestyles. This has proactively led consumers to integrate protein supplements like whey into their diets. Also, the old age population in the US is growing and this is expected to positively impact the Whey Protein Market. For instance, as per the Population Reference Bureau, it is projected that the number of Americans ages 65 and older will increase from 58 million in 2022 to 82 million by 2050. The increase in the old-age population would contribute to an increased demand for whey protein products due to the increased risk for Sarcopenia which is the loss of muscle mass due to the natural aging process coupled with a desire for improved quality of life among older adults.
Further, increasing disposable personal income has allowed these individuals to spend more on their health. For instance, as per the US Bureau of Economic Analysis, personal income in the US increased from USD21,284.0 billion in 2021 to USD23,315.9 billion in 2023. Due to high disposable income individuals were able to afford premium-priced whey protein products. Consequently, manufacturers also targeted these affluent consumers with higher-quality whey protein offerings, specialized formulations, and premium packaging, potentially driving market growth and innovation in the US Whey Protein Market.
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